Accelerating Brand Growth Using Psychological Resonance
Study on the contextual impact ad placement has on brand and sales outcomes, co-authored by 605’s Gaurav Shirole and Bill Harvey, Co-Founder of RMT.
605 Expands Executive Team with Strategic Additions
605 announced Noah Levine as Chief Revenue Officer (CRO) and Caroline Horner as SVP, Product Management.
605 Announces Partnership with Research Measurement Technologies
605 formed a strategic relationship with Research Measurement Technologies that will help it measure the contextual impact of TV advertising.
605 Doubles National TV Audience Footprint With Inscape Licensing Deal
Watch Beet.TV's interview with 605's Co-Founder & President, Ben Tatta, on our recent partnership with Inscape.
605 Expands National TV Dataset to More Than 20 Million Households with Inscape Dataset
605 is now one of the few within the industry to capture and measure both set-top-box data together with other sources of TV viewership data.
MAVTV Selects 605 for Advanced Measurement Solution
Leading automotive television network MAVTV Motorsports Network announced that it has chosen 605 to deliver comprehensive ratings and...
Safeguarding Data in the New Age of TV
Read Multichannel New's article "Safeguarding Data in the New Age of TV" written by 605's Chief Technology Officer, Dan Berg.
SPECTRUM REACH COMPLETES ROLLOUT OF AUDIENCEAPP
On October 1st, Spectrum Reach announced the completion of the rollout of AudienceApp, the data-driven TV planning tool developed in partnership with
Gaurav Shirole Named to NYC Television Week's 40 Under 40
605's GVP of Product & Client Solutions, Gaurav Shirole, is being honored as one of NYC Television Week's 40 Under 40.
605 LAUNCHES THE IMPACT INDEX
Th 605 Impact Index™ is a new, scientifically-based approach for measuring the impact of TV advertising on both branding and sales.
605 ANNOUNCES PARTNERSHIP WITH HIVE
605 and Hive Partner on a joint offering which will be showcased at Hive’s exhibit (SL10030) at this year’s NAB Show.
605 Names Sal Romanello General Counsel
Today, 605 announced the appointment of Sal Romanello as General Counsel at 605. Romanello brings over twenty years of legal experience...
605 ESTABLISHES PARTNERSHIP WITH CROSS MEDIAWORKS
605 partners with Cross MediaWorks to establish standardized independent campaign measurement and advanced analytics.
605 Names Dan Berg Chief Technology Officer
605, an advanced data and analytics company focused on the media and entertainment industries, today announced the appointment of Daniel Berg as....
Happy birthday 605
605 turned one on November 10! We look forward to another year of crafting actionable insights and driving results!
ADVERTISING WEEK NYC 2017
605 Co-Founders Kristin Dolan and Ben Tatta were excited to be a part of Advertising Week 2017. Hope to see you next year.
605 ESTABLISHES STRATEGIC PARTNERSHIP WITH CHARTER COMMUNICATIONS
605 announces strategic data partnership with Charter to fuel growth of census-based TV measurement and analytics.
HOW SINCLAIR AND TRIBUNE COULD ALTER ADDRESSABLE TV
Sinclair Broadcasting’s planned acquisition of Tribune Media Co. for $3.9 billion is expected to change the face of the addressable TV market...
HOW ADVERTISING AND MEDIA MEASUREMENT ARE CHANGING
605 Co-Founder and Chief Executive Officer Kristin Dolan talks about how advertising and media measurement are changing.
605 ANNOUNCES SENIOR LEADERSHIP TEAM
Additions include Senior Vice President of Finance and Administration, Senior Vice President of Data Solutions, Group Vice President of...
DFV ACQUIRES AMG AND LAUNCHES 605
Dolan Family Ventures (DFV) announced today that it has acquired Analytics Media Group (AMG), a leading data analytics and technology business...
BREAKING POINT WITH KRISTIN DOLAN
Advanced ads emerge as traditional linear models erode. 605 founder and Chief Executive Officer Kristin Dolan discusses these new trends.
DOLAN FAMILY BUYS ANALYTICS MEDIA GROUP TYING AD SALES TO SET TOP BOX DATA
Dolan Family Ventures just created its own audience measurement and analytics business, called 605, that will...
FORMER CABLEVISION EXECS LAUNCH MEASUREMENT FIRM 605
Former Cablevision executives Kristin Dolan and Ben Tatta have launched 605, a media measurement and analytics firm that promises...
DOLAN FAMILY BUYS DATA ANALYTICS FIRM AIMED AT MEDIA SPENDING
The Dolan family, who sold Cablevision last year, has acquired a data analytics company as it seeks to build a business helping media companies...
DFV LAUNCHES DATA / ANALYTICS COMPANY
Dolan Family Ventures, the newly formed investment fund run by former Cablevision Systems executives Kristin and James Dolan,...
DOLANS BUY AMG TO START DATA BUSINESS
Kristin and James Dolan have acquired Analytics Media Group, which is being folded into a new audience measurement and analytics company...
THE NEW YORK TIMES: DATA YOU CAN BELIEVE IN
Earlier this year, senior members of President Barack Obama’s campaign team took a trip to Las Vegas. But the operatives were not...
For more information please contact:
Marketing & Communications
Marketing & Communications