Paramount Addressable Now: Addressing Measurement
605 President Tom Keaveney and leaders across the media landscape share insights on "Addressable Media in a Nascent Dynamic Multiplatform Ma...
Great Minds Podcast: Featuring Kristin Dolan, Founder and CEO, 605
605 Founder & CEO Kristin Dolan joined Matt Scheckner for an episode of Advertising Week's flagship podcast series, "Great Minds", where she discussed her career path, how she discovered an interest in technology, the evolution of the advertising industry, and 605. Listen Here.
July 6, 2022
Persuadable' Audiences Are Most Compelling for Advertisers
Watch 605's Chief Product Officer Caroline Horner sat down with Rob Williams, Senior Editor at Beet.TV to talk about Advanced Audiences and Persuadables. "Advanced Audiences and targeting will help everyone in the industry. It helps the advertiser convert more sales - by talking to the right people. It allows buyers to sell their inventory with more meaningful relevance to the buyer"
June 6, 2022
Televisionation Podcast: 605 President, Tom Keaveney, on Measurement
605 President Tom Keaveney was featured on TVOT's Televisionation podcast with Tracy Swedlow. Tom shared key insights on the biggest challenges facing the measurement industry, discusses 605's services and explains how he believes the company is differentiated in the market.
June 5, 2022
TVOT LIVE 2022 VAB Fresh Perspectives
605 President Tom Keaveney shared his insights at the TVOT LIVE! 2022 event. Where we see massive innovation in the industry is in the area of outcomes; something that's been underexplored. What we want to do at 605 is provide these tools to the marketplace to allow people to start to underwrite and underpin those outcomes."Watch the full panel discussion with Tom alongside his industry peers."
March 16, 2020
Computing Power Can Convert Reluctant Advertisers: 605'S Horner
Watch Beet.TV's interview with 605's SVP of product management, Caroline Horner.